The Satanic Verses

that borough councils were using more and more owing to the crisis in public housing, lodging five-person families in single rooms, turning blind eyes to health and safety regulations, and claiming ‘temporary accommodation’ allowances from the central government. ‘Ten quid per night per person,’ Anahita informed Chamcha in his attic. ‘Three hundred and fifty nicker per room per week, it comes to, as often as not. Six occupied rooms: you work it out. Right now, we’re losing three hundred pounds a month on this attic, so I hope you feel really bad.’ For that kind of money, it struck Chamcha, you could rent pretty reasonable family-sized apartments in the private sector. But that wouldn’t be classified as temporary accommodation; no central funding for such solutions. Which would also be opposed by local politicians committed to fighting the ‘cuts’.
La
lutte continue;
meanwhile, Hind and her daughters raked in the cash, unworldly Sufyan went to Mecca and came home to dispense homely wisdom, kindliness and smiles. And behind six doors that opened a crack every time Chamcha went to make a phone call or use the toilet, maybe thirty temporary human beings, with little hope of being declared permanent.
    The real world.
    ‘You needn’t look so fish-faced and holy, anyway,’ Mishal Sufyan pointed out. ‘Look where all your law abiding got you.’

    ‘Your universe is shrinking.’ A busy man, Hal Valance, creator of
The Aliens Show
and sole owner of the property, took exactly seventeen seconds to congratulate Chamcha on being alive before beginning to explain why this fact did not affect the show’s decision to dispense with his services. Valance had started out in advertising and his vocabulary had never recovered from the blow. Chamcha could keep up, however. All those years in the voiceover business taught you a little bad language. In marketing parlance,
a universe
was the total potential market for a given product or service: the chocolate universe, the slimming universe. The dental universe was everybody with teeth; the others were the denture cosmos. ‘I’m talking,’ Valance breathed down the phone in his best Deep Throat voice, ‘about the ethnic universe.’
    My people again
: Chamcha, disguised in turban and the rest of his ill-fitting drag, hung on a telephone in a passageway while the eyes of impermanent women and children gleamed through barely opened doors; and wondered what his people had done to him now. ‘No capeesh,’ he said, remembering Valance’s fondness for Italian-American argot – this was, after all, the author of the fast food slogan
Getta pizza da action
. On this occasion, however, Valance wasn’t playing. ‘Audience surveys show,’ he breathed, ‘that ethnics don’t watch ethnic shows. They don’t want ’em, Chamcha. They want fucking
Dynasty
, like everyone else. Your profile’s wrong, if you follow: with you in the show it’s justtoo damn racial.
The Aliens Show
is too big an idea to be held back by the racial dimension. The merchandising possibilities alone, but I don’t have to tell you this.’
    Chamcha saw himself reflected in the small cracked mirror above the phone box. He looked like a marooned genie in search of a magic lamp. ‘It’s a point of view,’ he answered Valance, knowing argument to be useless. With Hal, all explanations were post facto rationalizations. He was strictly a seat-of-the-pants man, who took for his motto the advice given by Deep Throat to Bob Woodward:
Follow the money
. He had the phrase set in large sans-serif type and pinned up in his office over a still from
All the President’s Men
: Hal Holbrook (another Hal!) in the car park, standing in the shadows. Follow the money: it explained, as he was fond of saying, his five wives, all independently wealthy, from each of whom he had received a handsome divorce settlement. He was presently married to a wasted child maybe one-third his age, with waist-length auburn hair and a spectral look that would have made her a great beauty a quarter of a century earlier. ‘This one doesn’t have a bean; she’s taking me for all I’ve got and when she’s taken it she’ll bugger off,’ Valance had told Chamcha once, in happier days. ‘What the hell. I’m human, too. This time it’s love.’ More cradlesnatching. No escape from it in these times. Chamcha on the telephone found he couldn’t remember the infant’s name. ‘You know my motto,’ Valance was saying. ‘Yes,’