Steve Jobs
claim but an odd one. Worse yet, when Chrisann Brennan later heard what he said, she mistakenly thought that Jobs was hyperbolically claiming that she might have slept with 28% of the men in the United States. “He was trying to paint me as a slut or a whore,”she recalled. “He spun the whore image onto me in order to not take responsibility.”
Years later Jobs was remorseful for the way he behaved, one of the few times in his life he admitted as much:
I wish I had handled it differently. I could not see myself as a father then, so I didn’t face up to it. But when the test results showed she was my daughter, it’s not true that I doubted it. I agreed to support her until she was eighteen and give some money to Chrisann as well. I found a house in Palo Alto and fixed it up and let them live there rent-free. Her mother found her great schools which I paid for. I tried to do the right thing. But if I could do it over, I would do a better job.
Once the case was resolved, Jobs began to move on with his life—maturing in some respects, though not all. He put aside drugs, eased away from being a strict vegan, and cut back the time he spent on Zen retreats. He began getting stylish haircuts and buying suits and shirts from the upscale San Francisco haberdashery Wilkes Bashford. And he settled into a serious relationship with one of Regis McKenna’s employees, a beautiful Polynesian-Polish woman named Barbara Jasinski.
There was still, to be sure, a childlike rebellious streak in him. He, Jasinski, and Kottke liked to go skinny-dipping in Felt Lake on the edge of Interstate 280 near Stanford, and he bought a 1966 BMW R60/2 motorcycle that he adorned with orange tassels on the handlebars. He could also still be bratty. He belittled waitresses and frequently returned food with the proclamation that it was “garbage.” At the company’s first Halloween party, in 1979, he dressed in robes as Jesus Christ, an act of semi-ironic self-awareness that he considered funny but that caused a lot of eye rolling. Even his initial stirrings of domesticity had some quirks. He bought a proper house in the Los Gatos hills, which he adorned with a Maxfield Parrish painting, a Braun coffeemaker, and Henckels knives. But because he was so obsessive when it came to selecting furnishings, it remained mostly barren, lacking beds or chairs or couches. Instead his bedroom had a mattress in the center, framed pictures of Einstein and Maharaj-ji on the walls, and an Apple II on the floor.
CHAPTER EIGHT
XEROX AND LISA
Graphical User Interfaces
A New Baby
The Apple II took the company from Jobs’s garage to the pinnacle of a new industry. Its sales rose dramatically, from 2,500 units in 1977 to 210,000 in 1981. But Jobs was restless. The Apple II could not remain successful forever, and he knew that, no matter how much he had done to package it, from power cord to case, it would always be seen as Wozniak’s masterpiece. He needed his own machine. More than that, he wanted a product that would, in his words, make a dent in the universe.
At first he hoped that the Apple III would play that role. It would have more memory, the screen would display eighty characters across rather than forty, and it would handle uppercase and lowercase letters. Indulging his passion for industrial design, Jobs decreed the size and shape of the external case, and he refused to let anyone alter it, even as committees of engineers added more components to the circuit boards. The result was piggybacked boards with poor connectors that frequently failed. When the Apple III began shipping in May 1980, it flopped. Randy Wigginton, one of the engineers, summed it up: “The Apple III was kind of like a baby conceived during a group orgy, andlater everybody had this bad headache, and there’s this bastard child, and everyone says, ‘It’s not mine.’”
By then Jobs had distanced himself from the Apple III and was thrashing about for ways to produce something more radically different. At first he flirted with the idea of touchscreens, but he found himself frustrated. At one demonstration of the technology, he arrived late, fidgeted awhile, then abruptly cut off the engineers in the middle of their presentation with a brusque “Thank you.” They were confused. “Would you like us to leave?” one asked. Jobs said yes, then berated his colleagues for wasting his time.
Then he and Apple hired two engineers from Hewlett-Packard to
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